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Understanding the Mind

Framing Effect

Framing Effect

The same information can feel completely different depending on how it is expressed. The way something is worded shapes how we judge and respond to it.

Details

The framing effect is the phenomenon where our judgments and choices change depending on how the same information is presented — the 'frame' around it.

When something is expressed positively, we tend to feel better about it; when expressed negatively, we feel worse. This happens because our brain is highly sensitive to context.

Try reframing your own situation in a different way — you may discover a whole new perspective, and Mindy can help you explore what frames might be keeping you stuck.

💡 Real-Life Example

'90% survival rate' and '10% mortality rate' mean exactly the same thing, yet they feel very different — that's the framing effect in action.

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This content is for educational purposes and does not replace professional medical diagnosis.

Framing Effect (Framing Effect) | 마음스캔 심리학 용어사전